Ad360 Privacy Policy

Ad360 treats privacy and data protection as core operating responsibilities. This policy explains how we handle information connected with our website, advertising platform, and advertising technologies.

This Privacy Policy addresses how we deal with information collected from users exposed to the advertisements we deliver and to our advertising technologies. For Ad360 clients, client data management is governed by the applicable terms and conditions.

This policy should be read together with the Ad360 Cookie Policy where current website cookie practices are described in more detail.

Ad360 provides a digital advertising and media buying platform. The platform helps advertisers buy advertising space on digital properties such as websites and mobile applications in order to distribute their ads.

Ad360 provides tools to manage and buy data that can be used to personalize advertisements and make sure they are shown to users who will find them more relevant. The service also includes ad delivery technology, measurement and reporting tools, ad effectiveness tools, reach prediction tools, and tools to help prevent fraudulent activity and malware.

To perform the service, Ad360 collects some information from users exposed to its technologies or advertisements. We only collect information that is relevant to operate, analyze, or enhance the quality of the service for our customers.

Ad360 processes advertising-related data to deliver, measure, secure, and improve digital advertising services for customers.

Most internet users prefer to see ads that are relevant to their interests and needs. To relate appropriate ads to users and make the experience more relevant, we may collect information such as interests inferred through responses to ads, including clicks on display banners or video interactions.

We work to make sure that the data collection and ads we deliver are safe, unobtrusive, and as relevant as possible.

User Personal Information means any information about a user exposed to one of our advertisements or technologies that could, alone or together with other information, personally identify them or otherwise be reasonably linked or connected with them. An internet protocol address is one example.

User Personal Information does not include aggregated, non-personally identifying information that does not identify a user or cannot otherwise be reasonably linked or connected with them. We may use aggregated, non-personally identifying information for research purposes and to operate, analyze, improve, and optimize our website and service.

We may assign a unique identifier called an Ad360 ID to a browser, device, connected device, or other screen when we serve an ad to it or when it is used to access a client's digital properties. The Ad360 ID enables our advertising products and technologies to determine that a browser or device is probably the same as one that has previously interacted with Ad360.

Ad360 may receive personal data when we have the opportunity to show an ad on digital properties and may collect additional data when we deliver an ad. This includes bid request data and impression data from browsers, devices, publishers, exchanges, and supply-side platforms.

We do not intentionally collect sensitive personal information such as personal data revealing racial or ethnic origin, political opinions, religious or philosophical beliefs, trade union membership, genetic data, biometric data for uniquely identifying a natural person, health data, or data concerning a person's sex life or sexual orientation.

Ad360 does not knowingly collect information from, or direct any of our content specifically to, children under 13.

The public website may use strictly necessary cookies or similar technical storage required to operate requested services. The current marketing site does not rely on non-essential analytics, advertising pixels, heatmaps, or retargeting scripts.

Ad360 advertising technologies may use cookies, pixels, tagging scripts, server-to-server connections, or secure file transfer where required to provide advertising services to customers and where a valid legal basis applies.

If non-essential website analytics or marketing technologies are introduced, Ad360 will update the Cookie Policy and implement consent controls before those technologies are used for EU or Irish visitors.

Some browsers include Do Not Track features. Ad360 responds to browser DNT signals and follows the W3C standard for responding to DNT signals.

Where Ad360's processing of User Personal Information is subject to international privacy laws, including the European Union General Data Protection Regulation, Ad360 processes User Personal Information on identified legal bases.

We may share User Personal Information with a limited number of service providers who process it on our behalf to provide or improve the service and who have agreed to privacy restrictions similar to those in this policy.

Ad360 may disclose User Personal Information or other collected information to law enforcement or government authorities when required by a valid legal process or when we believe in good faith that disclosure is necessary to comply with legal obligations, protect our property or rights, or protect third parties or the public.

We may share User Personal Information if we are involved in a merger, sale, or acquisition of corporate entities or business units. If such a transfer occurs, we will seek terms that preserve confidentiality and provide notice through the website or by email before transfer.

We share certain aggregated, non-personally identifying information with others about how users collectively respond to Ad360 advertising products and services. We do not sell User Personal Information for monetary or other consideration.

If Ad360 processes information about you, including information received from third parties, you may, subject to applicable law, access, update, alter, delete, or object to the processing of your personal information by contacting Ad360 Support.

To remove cookies from your browser, refer to your browser settings and the Ad360 Cookie Policy.

Ad360 takes measures reasonably necessary to protect User Personal Information from unauthorized access, alteration, or destruction, maintain data accuracy, and help ensure appropriate use.

Ad360 maintains a written security information program aligned with recognized frameworks, designed to protect confidentiality, integrity, availability, and resilience, and appropriate to the nature, size, and complexity of Ad360's operations.

In the event of a data breach affecting User Personal Information, we will act promptly to mitigate the impact and notify affected users without undue delay. Transmission of data on Ad360 is encrypted using SSH and HTTPS (TLS). No method of transmission or electronic storage is 100% secure, so absolute security cannot be guaranteed.

If you have concerns about the way Ad360 handles User Personal Information, please contact us immediately. You may email privacy@ad360.media with the subject line "Privacy Concerns." We will respond promptly, within 45 days at the latest.

If a dispute arises between you and Ad360 regarding our handling of User Personal Information, we will do our best to resolve it. If we cannot, we may use independent arbitration or cooperate with the relevant EU Data Protection Authority, a panel established by European data protection authorities, or the Swiss Federal Data Protection and Information Commissioner for Swiss individuals.

Residents of an EU member state also have the right to file a complaint with their local supervisory authority.

Ad360 may change this Privacy Statement from time to time. We will provide notification of material changes through our website before the change takes effect, and we encourage users to check the Privacy Policy and Cookie Policy frequently.

Questions regarding Ad360's Privacy Statement or information practices should be directed to privacy@ad360.media.

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