Yesterday, we got a great news by email: Google search Console congratulated us on reaching 100 clicks in a 28-day period for the 1st time!
This is the result of months of content we’re producing every day in this blog, to share with you insights and tips!
Our goal is to make business owners happy, productive and successful!
Come back to this blog every day to get a new free article and learn about e-commerce and marketing best practices!
Here are a few examples of recent articles that we hope you’ll find interesting:
New e-commerce store owners – learn the vital early steps to increase sales on Shopify! These tips include effective Shopify advertising tools, as well as a sound (and specific) Shopify advertising strategy. We’ll also reveal how to advertise beyond Google & Facebook!
Website audits can check your page loading speed to see if any apps, toolbars, popups, or videos are slowing your site down. It also provides crucial insight for how to improve your store design (and Shopify advertising strategy) for the best user experience!
Only using the ad networks of large conglomerates – like Google or Facebook ads – can be a problem for new owners, especially if you set a high “daily budget.” If you don’t know how to collect and analyze your customer data yet, google ads will take your marketing budget before you know how to spend it!
Here’s the hard truth: most Shopify sites have great products and horrible online marketing. That is why most end up failing.
Don’t allow yourself to just say, “Oh yeah, I kind of have the marketing figured out in my head.” If your advertising strategy for Shopify is that clear, you should be able to write the entire plan down. Below is a “template” example of what a comprehensive digital marketing “checklist” may look like:
Alternatively you can download the Ad360 App for Shopify, which will automatically take care of this for you. You won’t need to spend time and effort on this, and can instead focus on your true passion and core business!
Ad360 automatically generates creatives, finds relevant websites and apps to advertise into, focuses budget on outperforming audiences, and gets you the most viewers and buyers possible for your budget. Ad360 gives you the ability to advertise outside Google and Facebook, and tap into new opportunities to grow your business!
If you’ve ever felt getting in-depth, specific advice on your website would help improve your advertising strategy for Shopify, get a full website audit! Read below to learn more about the benefits of a site audit, and how they help increase sales on Shopify.
To begin, a website audit assesses the structure, function, useability, and overall “look” of your e-commerce store. Specifically, site audits ensure you know what changes to make to increase your sales on Shopify, and how to change them without affecting your store!
Therefore, getting a fresh evaluation of your online store’s presentation helps boost conversions by improving the user experience and upping your site rank on Google!
First, do you have well-spaced paragraphs? Second, is everything grammatically correct? Third, is text organized so the page design looks seamless? Finally, what about keyword phrases and long-tail keywords? Site audits review solutions to the most pressing questions regarding your online presentation.
In addition, site audits also evaluate your social media presence and engagement levels through market data analysis.
2. Website Speed & Technical Performance
Site audits make sure your site is literally “up to speed” and loads quickly with no broken links. Otherwise, the user experience suffers – and so does your Shopify paid advertising!
3. Design Features that Boost Conversions
Knowing where to put your “call to action” (CTA) buttons can make a huge difference in your sales conversions – same with toolbars, ad popups, and your overall site presentation!
As a result, it’s not one big thing, but a bunch of little mistakes may be affecting the user experience. So, if you want a service to ask a whole bunch of questions related to “What can I do to improve my e-commerce store and my Shopify paid advertising?” get yourself a website audit ASAP!
Want the support of a step- by-step review of your e-commerce store? To expand our business, Ad360 is currently offering a free in-person website audit. Get all your questions answered in a valuable, step-by-step evaluation. Above all, we’ll provide actionable insight for how to make your e-commerce store stand out from the pack 😉
Leading off with the crown jewel of Ad360, Quick Ads distills your online ad campaign settings to only “2 inputs” – budget and location. That’s it. Set those, and your next ad campaign is off and running!
The Quick Ads software, several years in the making, automatically organizes your promotions across not only social media, search engines, and mobile apps – but the entire web itself. Establishing ad campaigns on popular social media platforms and search engines can be exhaustive, as well as a major time drain to managers running day-to-day operations. We simplify the task of starting a new, effective online ad campaign down to one click.
Compare that to the multi-faceted “Ad dashboards” you see on popular social media sites or search engines – they make your eyes water with complexity. Quick Ads uses powerful software, developed over several years, to analyze and automatically set the options that best serve your ad campaign’s needs.
Ad360 considers Quick Ads its crowning achievement and the culmination of years of development. So, please reach out if you have any questions on how Quick Ads integrates to help increase sales on Shopify! We’ll be eager to show you through our free demo. It’s the core reason why Ap360 is now the best Shopify app to increase sales in 2022.
Unlike companies that automate their feedback to you, Ad360 has live 24/7 support. We are 100% dedicated to getting to know our clients and their business on a more personal level. Ad360 offers private consultations, where we evaluate the current state of your e-commerce site, creating reports with actionable tips on how to increase your sales on Shopify. All advice is geared toward improving the e-commerce shopping experience for your customers, so they grow to love your brand and products 😊
You get a chance to work with data science and online marketing experts to better grasp the difference between online ad platforms. As an example, Google Display ads do not work the same way as Facebook ads, and Tik Toks ads are different still! Leveraging these different platforms, and figuring out how to increase sales on Shopify, can be a lonely task for independent business owners.
You now have a place to ask questions about the nuances of e-commerce advertising and get informed answers from some of the most dedicated professionals in the e-commerce industry. We’ll help analyze where your customers are in the Shopify sales funnel, ensuring your customer outreach efforts are not redundant or ineffective
Our dedication to 24/7 live support is part of what makes Ad360 the best Shopify app to increase sales.
While other marketing apps for Shopify apps may help with specific functions – such as email campaigns, SEO, or ad banner generation – none are as comprehensive and streamlined as Ad360’s “total web” central ad dashboard.
Having one place to run and manage ads across all social media platforms, search engines, mobile apps, and the worldwide web itself is an innovation unique to Ad360. The simple, cozy, intuitive interface will empower you to view and manage all online ads, giving you a “bird’s eye view” of your promotional efforts. The ease and efficiency of Ad360’s central dashboard will free up time, energy, and resources to explore further how to increase sales on Shopify
The feature even gives access to automatically generated data visualizations and graphs that illustrate sales trends most impacting your business. As a certified Google partner, it is a great complement to the newly-release Google 4 analytics
Some e-commerce business owners are excellent managers and have incredible products – but their budget doesn’t allow for a freelance or full-time graphic designer. So, their “limiting reactant” in the “how to increase sales on Shopify,” equation, so to speak, is the ad visuals themselves! The writing copy may not use the right persuasive techniques, or the picture may not look as sleek and professional as the hundreds of ads users see scrolling and browsing online.
Ad360 solves the ad banner issue by extracting your Shopify store data and instantly generating over a dozen options for a single ad banner. We pull the product picture, price, and any more relevant info directly from the site for you to review and give any final touches before the ad’s release. Our automatic ad banner generation relieves your burden of constantly creating new ads to catch your audience’s attention. Designs, shapes, colors, and the message itself are all customizable – we just provide a bevy of options personally tailored to your Shopify store 😊 That way, you can add a personal touch that speaks directly to your niche audience, a key element to help increase sales on Shopify
The number one technique to increase sales on Shopify is ad retargeting – yet we are amazed at the number of e-commerce sites that do not take advantage of it! Remember that 97-98% of online visitors, on average, leave without buying. That means out of 100 potential customers, you would only have information on 2-3 of them! No bueno.
Ad360 will deploy hyperlocal ad retargeting to every layer of your online advertising efforts – why? It enables you to “tag” the customer information of the 97-98% who leave your site and follow up with them for future promotional deals! Most customers prefer to see multiple ads before they “know” your brand and buy anyway. Ad360 does so while following the most stringent customer privacy regulations, while still providing a turnkey solution for how to increase sales on Shopify. Bringing ad retargeting to every level of your online business is a focus of Ad360, and we know it gives your e-commerce store the best chance for sales success.
Skeptical? We understand 😊 That is why Ad360 offers a free demo to test the services listed above. When it comes to the question, “How do I increase my sales on Shopify,” we believe we have the best solution on the market today. Contact us now to learn more!
If you’ve really dug into online advertising as an e-commerce store owner, you know that the number of options and level of detail… it can really make your head spin! Normally, setting up ad campaigns for your Shopify store involve choosing a platform, picking a device, customizing your audience, designing ads for each segment, and finally optimizing as best you see fit. On top of maintaining your store, running basic, effective ad campaigns online becomes a full-time job within itself.
What if you could do all that promotional work with one click?
That’s what today’s announcement is about. We at Ad360 are thrilled to bring you Quick Ads, the most efficient way to organize your next e commerce advertising campaign!
Like we said above, running an ad campaign on other advertising platforms isn’t as simple as it sounds – there are multiple settings to which audience you concentrate on, what visuals you show them, and what writing copy you put up! You then pick a budget and run “split testing” to determine if one set of ads are more effective than another. All of that… for one ad campaign. Oof.
And that’s before even getting into the design of the ad creative itself. If you’re not a maestro at Adobe illustrator or photoshop, it can take hours to create a single batch of ad banners that aren’t immediately written off as “unprofessional looking” by online users. Remember, customers on sites like Facebook, Instagram, and Tik Tok are absolutely inundated with ads constantly. If your ad design is even a little off, it will stick out like a sore thumb.
With Quick Ads, there are two inputs:
That’s it. From there, Ad360’s App will automatically generate your ad campaigns to promote your store. It’s that simple!
Most e commerce business owners out there don’t have the budget for a full-time marketing staff – QuickAds serves as an online marketing and ad design service all in one click. Instead of manually deciding who to target, on what platform, and when, Quick Ads by Ad360 automatically extracts your e commerce store data to generate dynamic ad banners. These include pictures of your products, along with their names and prices. If you want to, you can customize the ad banners colors and templates.
After picking a location, Quick Ads will instantly begin an awareness campaign targeting the set region you specified! We’ll never go over your allotted daily budget, and you will not have to worry about all the manually settings traditionally required for online ad campaigns. Quick Ads will optimize the back end for you, so you sit back and watch how we build traffic to your store 😊
Concentrating on your specified region, your products will be visible to locals across the entire web – blogs, news sites, maybe even your favorite mobile app! Imagine playing candy crush and seeing your Shopify store pop up. You’ll probably get a text or two from your friends nearby celebrating the milestone 😊
Quick Ads will also automatically “tag” any customers who visit your site, retargeting them with ads in the future. By analyzing “customer engagement” events, retargeting concentrates your ad dollars on customers who have already expressed interest in your site’s products. On average, 98% of visitors to an e commerce site end up leaving without purchasing any goods. We can improve your conversion rate by retargeting that pool of customers. The average online user likes to see between 3-7 ads before they feel they “know” your brand, so ad retargeting is an essential service – automated by Quick Ads.
If you have ever experienced frustration tinkering with your online ad campaigns, reach out to try a free demo by Ad360 today! We’re confident you’ll feel a massive burden lifted off your shoulders with our new Quick Ads service. One click, and you’re ready to go… e commerce has never been this easy 😊
Easiest way to get started on Shopify!